Hello From Paradise

by Shaina Low October 18, 2016

Hello From Paradise

SoFloat collaborated with Seafolly, Hammamas, BLAK designer clothing and  Volcanic Hills Winery for the 2017 Summer Season photo-shoot. 

6am at Cutters Cove in Mount Maunganui, Hello from Paradise awoke and our team were ready to go. Our models slipped into their robes and began getting glammed up with their hair and makeup by the talented Mary Estelle from Estelle Makeup and Hair. Curling irons, lots of bronzing and illuminating cheek bones took place, with plenty of coffee and croissants to keep everyone going. 

 

SoFloat ft. Estelles Makeup

Mary from Estelles Makeup preparing the SoFloat models. Location: Cutters Cove.

Our fabulous models, Charlotte, Taryn, Lille and Joel looked great and were excited for the day.   

Our talented photographer Quinn O’Connell from Quinn & Katie Photography was next on the scene with his multiple cameras, drone and underwater camera equipment. Although the tropical rain was coming down, everybody had high spirits and confidence the images we had envisioned were going to come together.

It wasn’t long before our SoFloat models were dressed in their Seafolly swimsuits. They embraced the light showers like true champions and worked it for our product shots. Our team pumped up their spirits, reminding them of how good life is here in paradise as they moved elegantly for the camera.

 

SoFloat ft. Cutters Cove

SoFloat Photoshoot 2016. Location: Cutters Cove, Mount Maunganui.

Squeezing three different locations into a one-day shoot was on the forefront of our timekeeper’s mind, as we made the most of the sunny periods throughout the day. Being organised and keeping to our schedule played an important part in the success of our photo-shoot. Our team wanted to ensure we covered SoFloats variety of products and colour palate range. We also needed to capture SoFloat in a variety of settings to show our customers how versatile SoFloats are, this included shooting at a resort, luxurious home and beach setting.

 

SoFloat Photoshoot 2016

SoFloat Photoshoot 2016. Location: Mount Maunganui Beach. 

It wasn’t long before we moved from the resort to the beach. We timed it perfectly; the tide was in, lighting was on point and our models were powdered and refreshed. Our set up was truly beautiful and complemented our SoFloats from top to toe.

 

SoFloat Photoshoot 2016

  SoFloat Photoshoot 2016. Location: Mount Maunganui Manor. 

Our last location was at Katie Coxheads manor, a premium beach property with an exceptional pool. Drone photos and video footage was captured here thanks to Quinn’s O'Connell's direction. We styled our summers evening shoot in front of Katie's outdoor fire place featuring SoFloats  Waiheke Solo.


Thank you to Seafolly, Hammamas and Blak clothing for styling our models. We are thankful for the involvement from our experienced models, premium photographer and collaborations within the fashion industry. It's thanks to these parties, that our shoot pulled together so tastefully.

SOFLOAT PHOTOSHOOT 2016 

Keep an eye on our website to see the end result. You can see more of our behind the scenes photographs on our Instagram page @sofloat.  

SoFloat Team, XO
Shaina Low
Shaina Low


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